Rob Abby - Staff Frontend Engineer

RobAbby

Staff Frontend Engineer
15+ Years Building Web Experiences
0%YoY Revenue Growth
0%Venue Inquiry Increase
0%Faster Feature Delivery
0Lighthouse Score
Background

About

I build the systems and teams that build the product — design infrastructure, component architecture, and engineering culture that compound over time.My path started as the first developer at a car marketplace, writing jQuery and learning to ship fast with founders breathing down my neck. At Savo, I spun out an autonomous UX team, ran 50+ research sessions, and built the company's first living design system in Ember. At project44, I brought that same systems thinking to React. Then at PartySlate, I joined a 12-person startup and stayed through Series B — scaling the frontend team, building a 25+ component library, and helping grow the platform to 200k+ monthly users.The thread through all of it: I care about the layer beneath the feature. Design systems that make the next hundred features easier to ship. Accessibility scores that climb because compliance is baked into the component library, not patched in before launch. Performance budgets that hold because the architecture respects them from the start. I've worked across Ember, React, Vue, and jQuery — the framework matters less than the engineering discipline behind it.I'm drawn to teams where frontend engineering is treated as a craft — where the work is as much about mentoring the next senior engineer as shipping the next release.
Systems over featuresBuild the infrastructure that makes the next 100 features easier to ship.
Accessibility as architectureWCAG compliance baked into the design system, not bolted on after.
Ship with evidenceMeasure, iterate, measure again. Every UI decision should have a feedback loop.
Expertise

Skills

Type-SafeTypeScript
ComponentReact
Full-StackNext.js
SystematicDesign Systems

Languages & Frameworks

JavaScriptVue.jsNode.jsHTML5CSS3SassTailwindGraphQLREST APIsReact QueryApollo ClientStorybookReact Testing LibraryWebpackViteES6+BabelSWCJestEnzymeCypress

Leadership

CoachingPair ProgrammingAgile MethodologiesTeam BuildingUser-Centered DesignDesign ThinkingKnowledge SharingTechnical Writing

Platforms & Tools

ECRECSS3CloudWatchRoute 53FigmaGit & GithubCI/CDVS CodeClaude CodeChrome DevToolsPostmanJiraConfluenceSlackZoom
Career

Experience

IT Manager

2025 - 2025
VIMSIAContract role during international relocation. Led modernization of internal tech infrastructure and web tools at an international Montessori/IB school.

Senior UX Engineer

2018 - 2018
project44project44 (B2B) is the leading Decision Intelligence Platform for supply chains, powered by the world's largest transportation data network.

Senior Product Developer

2013 - 2018
SavoSAVO (B2B) was an industry leader in the sales enablement space, providing SaaS software used by some of the largest companies in the world (Disney, American Express, Google, UPS, etc.). I worked within Agile and Lean UX methodologies taking projects from discovery to implementation.

Web Developer

2011 - 2013
Web2CarzWeb2Carz (B2C) is a used car marketplace and editorial platform. I was hired as the first developer and worked directly with the founders to implement a major redesign of the Web2Carz aging site, implement a new editorial segment, and develop an adaptive mobile solution.
Impact

Case Studies

2018–2024 · PartySlateRewriting PartySlate’s Most Impactful PageA ground-up rewrite of PartySlate’s highest-traffic page — redesigned search, interactive map view, and a modernized React/GraphQL architecture that drove a 150% increase in venue inquiries.
150%Increase in venue inquiries
78 → 95Lighthouse accessibility score
-40%Bundle size reduction
Read case study
2013–2018 · SavoBuilding a UX Practice from ScratchLed the creation of Savo’s first dedicated UX practice — from spinning out an autonomous team to running 50+ research sessions and building a living design system that unified product development across Salesforce integrations.
50+User research sessions
30%Increase in user satisfaction
20%Developer productivity improvement
Read case study
Builds

Projects

Claude CodeAI AgentMCPSKILLShydraterememberrecallreflectgleanpickupCross-session memory toolsread ←→ writeMCPObsidian VaultMarkdown filesPersistent memory across Claude Code sessions
Developer Tool

Claude Skills

A cross-session memory and workflow system for Claude Code built on the MCP protocol. Six composable skills — hydrate, remember, recall, reflect, glean, and pickup — manage persistent state across conversations using Obsidian as the storage layer.
Claude CodeObsidianMCPTypeScript
Portfolio

robabby.com

A Next.js 15 + React 19 portfolio featuring code-generated SVG architecture diagrams, WCAG AA compliance, static generation with dynamic routes, motion/react animations with reduced-motion support, and an integrated AI art gallery with lightbox navigation.
Next.jsReact 19TypeScriptRadix UImotion/reactVercel
Bot

tldr-bot

An early exploration of AI-powered developer tools — a Discord bot that uses OpenAI’s API to generate sarcastic summaries of channel history and auto-generate memes from message context.
PythonDiscord.pyOpenAI GPT-5 API